How to Build Your Author Platform with Thomas Umstattd

In this conversation, Thomas shares valuable insights on building an author platform from scratch. He emphasizes the importance of starting with a website, which serves as a foundation for online presence. Thomas also highlights the significance of creating an email newsletter to grow a subscriber base. He suggests writing short stories as a means to improve writing skills and engage readers. Additionally, Thomas advises against relying on social media for platform building and instead recommends social media advertising. Finally, he emphasizes the importance of focusing on writing quality to create a buzz and generate word-of-mouth marketing.

Takeaways

·      Start by building a website to establish an online presence and secure your domain name.

·      Create an email newsletter to grow your subscriber base and engage with readers.

·      Write short stories to improve your writing skills and provide reader magnets.

·      Avoid relying on social media for platform building and focus on social media advertising instead.

·      Prioritize writing quality to create a buzz and generate word-of-mouth marketing.